Franchise Executive Search Firm, Global Talent Solutions, announced today the successful placement of Christian Betancourt as Vice President of Marketing for Scenthound, a rapidly growing pet-wellness franchise system. The placement comes as the third in a string of several executive hires Scenthound will make in partnership with Global Talent Solutions, franchise executive search.
Christian joins the Scenthound team bringing extensive marketing experience within franchising, previously overseeing Digital and Demand Generation marketing for fitness franchise giant Self Esteem Brands and supporting their network of over 3,000 locations.
As head of marketing, Christian will build impactful marketing programs and processes across both digital and traditional channels aimed at driving lead generation and brand awareness as Scenthound embarks on their national growth cycle.
“The expertise that Global Talent Solutions has within franchising and the executive search space is unmatched. Working with them is instrumental to the growth of any franchise brand and has been the catalyst to my continued professional growth.”
ABOUT GLOBAL TALENT SOLUTIONS:
Founded in 2006, Global Talent Solutions (GTS) is the premier executive search, recruitment and talent acquisition partner to the franchise industry. With a systematic, candidate-centric approach to talent acquisition, GTS is able to identify, attract, and connect franchisors with top franchise talent.
To learn more about GTS, visit https://www.gtsrecruiters.com/.
ABOUT SCENTHOUND
Founded in 2015 and franchising since 2019, Scenthound is a wellness-focused, membership-based dog grooming business that is focused on preventive care for dogs. Focusing on Skin, Coat, Ears, Nails and Teeth, Scenthound sets themselves apart by giving dogs the quality care they need. Today, there are four locations open and operating in South Florida and 27 units in various stages of development. For more information, visit https://www.scenthound.com
